The Global Creator Economy in 2026: Building Sustainable Income Beyond Social Media
GGI Insights
MrBeast made $82 million in 2024. A 26-year-old from Kansas named Jimmy Donaldson, filming himself doing stunts and giving away money, out-earned every actor on the planet except maybe two. That fact...
Table of contents
The Creator Economy by the Numbers: A Reality Check
The Platform Dependency Trap
Building Owned Audiences: The Foundation of Creator Sustainability