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Software Integrations

Platforms that will help you run your business smoothly

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Streamline Your Business Processes with Software Integrations


Technology is making life easier for both businesses and consumers. When used correctly, it can even help you save money and boost revenue.

The popularity of software integrations has caused a boom in applications being created by software companies and indie developers.

Knowing which software to integrate into your business can be tricky.

At Gray Group International, we can help you decide on the best software tools. Plus, we assist with integrating them into your business processes. You may find that several software integrations will help your business grow.

For instance, you can implement:


  • Sales automation tools
  • Marketing automation tools
  • Online invoicing software
  • Online communication tools
  • Workflow management software
  • Remote employee time tracking software
  • And more


Boost revenue with sales automation

There are a number of tools on the market that allow you to automate the sales process. This can help your salespeople with closing more deals and spending less time trying to make a sale.

This, in turn, increases your revenue and saves you money. Some of the popular tools used today include:


  • Pipedrive
  • Base
  • Salesforce
  • Zoho CRM
  • Cirrus Insight


We can help you find the best sales automation software that best matches your business needs.


Increase conversions with content automation

Then there are content automation tools you can implement to make managing your blog, email campaigns, and social media accounts easier.

Content is still king and your audience is looking for it. Make sure you always have content delivered on time with automation software. With the right software, you can easily schedule content in advance so you don’t have to worry publishing them yourself.

Popular tools include:


  • WordPress
  • HubSpot
  • Drupal
  • Contentful
  • Squarespace


Grow lasting relationships with customers

Maintaining relationships with your customers can help turn them into repeat buyers. Customer retention is one of the most important factors in growing your revenue.

If you’re too busy to stay connected with customers, you can use customer relationship management systems to automate communications and personalization.

These are just some of the types of software integrations you can include in your business setup. Some even offer management of different processes (i.e. content and sales).  If you need help determining which tools your company needs to succeed we can help.

Reach out to Gray Group International to set up a free consultation!

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Social Media Engagement

To have a strong social strategy a brand must do much more than simply be present. Companies must also be aware of social conversations surrounding the brand, the industry, and related messages. As we interact and engage in topics that are relevant to your brand and your customers, the trust these customers will have in you increases, positioning your brand as a leader in the marketplace.

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